If anything, that's demotivation, at least for real hackers. Plenty of Fish is popular because of marketing/SEO techniques and throwing successively larger iron at traffic, not because Markus Frind was a technical genius with a clever idea. Very different path to profitability than most of us want to take, I think.
If you want to be a technical genius get a grant and grow a beard. I want to use the skills I have to support my family and enjoy life at the same time.
I'm torn...It's nice to have that much money because then you can take it and create other better things. But you first have to build something sleazy :-/