> Thought experiment: write a dating profile for yourself in the 3rd person. Then have you 5 closest friends and family members each write one on your behalf.
This works for what you like as well, your close friends or family will likely write down a better list of what you like than you would do. We aren't honest about what we like since we want to say "I like to exercise" or "I like to cook" instead of less noble things that would describe you better. This makes it really hard to match people who would like each other since they aren't honest about what they would like in a partner.
Anyway, the main problem is that you have to sell yourself online. It isn't natural to sell ourselves, we learn who people are by seeing what they do not by listening to them talk about themselves.
This works for what you like as well, your close friends or family will likely write down a better list of what you like than you would do. We aren't honest about what we like since we want to say "I like to exercise" or "I like to cook" instead of less noble things that would describe you better. This makes it really hard to match people who would like each other since they aren't honest about what they would like in a partner.
Anyway, the main problem is that you have to sell yourself online. It isn't natural to sell ourselves, we learn who people are by seeing what they do not by listening to them talk about themselves.